We believe that great storytelling extends beyond weddings, and for or over ten years we have worked with large and small businesses producing brand videos, case study videos and marketing videos. In fact, the skill set of filming weddings is actually one of our greatest assets in corporate video production. Officially our corporate brand is called Clearview Media and it is located in the same office as 3rd Street in Downtown Rochester, MI but it has its own website, branding and even sign on the door!
If you are interested in the 3rd Street style for your company’s video, give us a call.
Here are a few samples.
KUKA Robotics Case Study Corporate Video at Widmer Brothers Brewery
KUKA Robotics asked us to produce a case study video about the integration of their robot into Widmer Brothers Brewing Company. We suggested using a creative treatment that focused on telling the story of the brewery and how the robot has helped them grow as a business, but still retain their independent microbrewery atmosphere. Our approach with case study videos is to create an emotional connection with the viewer and sprinkle in product benefits in context of the story. After 4,000 miles of travel and a few beers, we crafted a corporate video that’s uniquely Widmer, with a hint of innovation only KUKA could provide.
Skipstone Corporate Video “Father and Son Web Commercial”
As a father of 5, I have first hand experience with kids asking questions… a lot of them. The idea of an inquisitive boy, and father, was the foundation for the Father and Son commercial. It shows that no matter how old we get, we all have questions; especially when we need to buy something.
The idea for this corporate video surfaced while developing our previous Skipstone piece, the Skipstone Product Launch Video. We thought the clean and informational Launch Video would be supplemented well by a story-based piece depicting how Skipstone technology would be used in day-to-day life. After we were given the green light on this commercial, the Clearview team jumped into pre-production with location scouting, script writing, set design and talent auditions. After weeks of planning it all came together over the course of the three day shoot.
We had a great crew consisting of: a creative director, director, director of photography, gaffers, script supervisor, audio tech and production assistants. With all the duties split up we were able to focus on telling the best story possible and cover all the bases.
This project was multi-faceted and exciting! The folks at Skipstone have been incredible to work with and have been up for all the crazy ideas we’ve thrown at them so far. We’re excited to see where this innovative technology ends up and are grateful to be along for the ride.